Why Stop Marketing at the Employee Entrance?

FeaturedOrganizational Change

Marketing is big business. Not kind-of big, $500-some-billion a year big. Backed by research. Supported by data. Created as a gift to all of mankind! Okay, too far, but you get my point. But do we apply marketing techniques to our own internal changes? Let's explore. We have the customer (employees) and the product (change). We want the … Continue reading Why Stop Marketing at the Employee Entrance?

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Prepare for Launch in 28…14…7…1…

You just got the email. A new, exciting software change is coming to your organization...SOON! The email probably touted benefits of the new software in a succinct bulleted list: Accelerates our digital transformation Enables anytime, anywhere collaboration Offers new features and enhanced security Yep, that's pretty standard language for what we in the biz call … Continue reading Prepare for Launch in 28…14…7…1…

Communicating Under Fire

MI Compass Services, Effective Communication, Human Change

How does an introvert develop a passion for effective communication? By disaster. I spent several years with the American Red Cross as both an employee and volunteer. And it was in the disaster planning arena where I gained my favorite story on communication gone wrong. In the disaster response world, agencies and organizations prepare by … Continue reading Communicating Under Fire

Should—The Most Dangerous Verb

MI Compass Services, Human & Organizational Change

Dangerous? A verb? Yes. Think about it. How often have you said... They should have thought of that. (Because you have the advantage of hindsight?) My husband/wife should XYZ. (Because your way is best?) They should know that. (Because you do?) Don't get me wrong—I'm guilty. Probably more often than I care to admit in … Continue reading Should—The Most Dangerous Verb

Organizational Change and the Step-family

Sponsors and Change Management

If life is like a box of chocolates, organizational change is like a relationship—and the step-parent is the change consultant. I lived with teenage boys, via relationship with their father, and I learned all I need to know about organizational change from the experience. Sponsorship. Having the primary sponsor aligned to the project vision is … Continue reading Organizational Change and the Step-family